I have a wealth of experience and skills, gained in both the corporate space and within technology startups. I am a serial entrepreneur and have skills in Leadership, People Development, Business Strategy, Sales and Marketing and Finance.
Made lots of mistakes over the last 7 years as we have take the team from just myself with an idea to a team of 14. Bootstrapped. Small amount of venture. Got to profitability. My key skills are in sales and marketing. Just started a diploma in coaching as long term goals is to be a mentor / coach / investor to small businesses
Team management – managing a team in a scaling business / recruitment / employee engagement
Marketing – print, digital, design – specialism in Social Media
Sales – pitching to clients, identifying new markets
George founded his own comms strategy agency in 2020 and has a first-class MSc Strategic Leadership from Loughborough University. He is a CIPR Chartered PR Practitioner.
His work focuses on use of communications to support East Midlands regional growth, particularly among innovative early stage businesses.
George was shortlisted for the CIPR’s Independent PR Practitioner of the Year in 2023 and is an Entrepreneur-in-Residence at the University of Leicester.
Before starting his own business, George spent 15 years as a journalist, including four years as Editor of the Leicester Mercury.
He led the shift to digital-first publishing in Leicester, the launch of LeicestershireLive, and co-founded the LeicestershireLive Innovation Awards.
Business Plans (for VC/Angel investment)
Marketing Planning, Implementation and Evaluation
Generational Motivational Advice
Great guide to using communities as a growth engine for startups
As a second time founder, I have vast experience in the Startup world and a good understanding of the varying hurdles faced in the quest to launch a product to market. I have achieved pre-seed investment and can provide a good insight into working with accelerators, selecting and building mentor networks and onboarding advisors. My background is sales and marketing having previously worked with SME’s through to Blue Chip clients on a range of digital and print projects. Happy to connect.
I’ve spent the last 12 years working across two start-ups in the martech/payment space.
The first has been growing for around a decade and counts some of the largest brands in the UK, Europe & America as it’s clients and has raised investment from some of the most highly regarded names in the space, as well as from one of UK’s largest VCs.
The second start-up is 3 years into it’s journey and leverages innovations in the payment space to deliver a unique solution for merchants to engage their customers and reward loyalty with none of the traditional points of friction (cards, mobile apps, customer data). We are at the beginning of our journey and starting to scale quickly…
Would be very happy to help young individuals/companies with ideas/products in a similar space, who may like to hear about successes/failures we’ve had along our journey so far.
I’ve got over a decade of sales and marketing experience, 3 of which were in the EdTech space and 4 years in MarTech.
A highly accessible, practical, method for growth that involves cross-functional teams and continuous testing and iteration.