I’ve spent 18+ years working in start-ups, businesses, charities and social enterprises. This involved leading programmes, managing grant funds, operations, fundraising, strategic planning and building partnerships across Senior Management Teams.
CEO and Entrepreneur with an original background in Automotive R&D and in developing immersive and tracking technologies for vehicle development, before moving into applications in Simulation and Training (Defence), Entertainment, Attractions and Experiential sectors. Innovator and developer of high-end immersive visualisation, motion tracking systems and adoption of emerging technologies (VR, MxR) with next-generation software platforms for attractions and experiences.
Spent the past 20 years building a technology-focused solutions business, managing strategic business growth, leading innovation and development of patentable technologies and IP, sales management, go-to-market strategy, and strategic partnerships, including globalisation of the business with expansion into the US, GCC, Far East and China. Experienced in managing strategic, value-adding investors supporting business growth, development of unique IP, new products and leveraging synergies of the businesses core IP and software platforms for further market diversification.
Very happy to share my knowledge, experiences, networks and generally support with any value-add I can bring around growth, strategic planning, innovation, development, and investment to start-ups or to established businesses.
Made lots of mistakes over the last 7 years as we have take the team from just myself with an idea to a team of 14. Bootstrapped. Small amount of venture. Got to profitability. My key skills are in sales and marketing. Just started a diploma in coaching as long term goals is to be a mentor / coach / investor to small businesses
Experience of running B2B software-as-a-startup (SaaS) businesses, app and website development, SaaS pricing and onboarding. Experience of running community organisations and helping startups. Good at helping work out early stage startups validate their business ideas/models.
General business advice – strategy, planning, financial, business plan review, pitch deck review
Several years experience in real estate and interested in supporting PropTech startups to identify and refine use cases + identify target customers
Also interested in placemaking, sustainability, regeneration, emerging tech, personal finance, wellbeing
Limited network in East Mids currently, having moved here recently – majority of connections are London based – including startups, investors
Business Plans (for VC/Angel investment)
Marketing Planning, Implementation and Evaluation
Generational Motivational Advice
As a second time founder, I have vast experience in the Startup world and a good understanding of the varying hurdles faced in the quest to launch a product to market. I have achieved pre-seed investment and can provide a good insight into working with accelerators, selecting and building mentor networks and onboarding advisors. My background is sales and marketing having previously worked with SME’s through to Blue Chip clients on a range of digital and print projects. Happy to connect.
Advice on fundraising generally and on Fintech particularly
20 years of experience in project delivery, business changes, processes and tools implementation
10 years experience of business planning and start-ups
– Workshopping tactics
– User research
– Product strategy/design, prototyping, and user testing
– Methodologies: User/customer-centred design, hypothesis progression framework, JTBD theory in practice,
– Experience: 9 years professional (6 years in SaaS, 3 in agency)
– Industries: automotive, sustainability, e-commerce, sports tech, blockchain tech